Usability Matters team at work
Ranked in the 27th Annual 2015 PROFIT500
UM's research expertise was instrumental in the successful redesign of our public transit rider web application...Insights gained from focus groups helped identify, define and craft our design strategy

— Jeff Moore

VP, Product Development and Delivery, Trapeze Group


Our designers have different specialties, but all with a firm grounding in UX. Our specialized offering attracts experienced and progressive designers, and our culture values knowledge sharing and collaboration throughout the team. As a team, we continuously focus on working with you to create transformational digital experiences by starting with a deep understanding of customer needs.

Featured Designer: Heather Moore

Meet Heather Moore, UX designer and digital accessibility specialist

What is a UX focus group?

Are focus groups user research or market research? What’s the difference?

Responsive is not the only option

With mobile becoming increasingly important and brands releasing the latest and greatest devices every five minutes, your site needs to keep up.

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